Posted on May 31, 2016 by Jennifer Yugo, PhD

The Doctor Weighs In: How to Chart Using the Disney Compass”

The Doctor Weighs in Blog Post: “How to Chart a Better Patient Experience Using the Disney Compass”

Read Corvirtus Chief Scientist Jennifer Yugo’s latest blog post for The Doctor Weighs In. In this post, Dr. Yugo explores how to use Disney’s Guestology guidelines of needs, wants, stereotypes, and emotions to create a best-in-class patient experience. Read the entire blog post.

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About the Author

Jennifer Yugo, PhD

Managing Director & Owner. Jennifer is passionate about helping organizations exceed their goals while creating environments where employees thrive. She joined Corvirtus 13 years ago as Chief Scientist, later becoming Managing Director under the guidance of the company's founders before acquiring the business in 2019. Today, she leads Corvirtus in helping organizations make better hiring, leadership, and culture decisions through the application of behavioral science.